Protecting Truth in the Digital Age

We monitor, analyze, and combat disinformation to preserve the integrity of public discourse.

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In the landscape of modern media, where digital headlines scroll past us at a relentless pace, the month of June 2026 has provided a particularly dizzying array of viral stories. From groundbreaking scientific anomalies to celebrity mishaps that seem almost too bizarre to be true, the internet has become a minefield of information. It is no longer enough to simply be an observer; we are forced to become investigators, tasked with deciphering whether a provocative claim is a genuine reflection of our reality or merely a cleverly crafted fabrication designed to trigger a reaction. The erosion of objective truth in…

The 2026 IPA TouchPoints data, marking two decades of monitoring British media habits, offers a fascinating look at the modern human paradox: we are becoming increasingly wary of the digital world, yet we are more tethered to it than ever. Across every age demographic, roughly 79% of adults express significant concern regarding the proliferation of misinformation on social media platforms. Despite this collective skepticism, our behavior suggests a form of “digital dependency.” Young people aged 16–34 remain the most frequent users, clocking in over two and a half hours of social media consumption daily, proving that our fear of what…

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