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FIFA slam UEFA over ‘misinformation campaign’ against Infantino

News RoomBy News RoomOctober 2, 202612 Mins Read
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Relations between world football’s two most powerful governing bodies have rarely been warm, but they have now descended into open legal warfare. FIFA, the global governing body, accused UEFA, its European counterpart, on Tuesday of running a “misinformation campaign” designed to influence the upcoming FIFA presidential election. The accusation came in a sharply worded filing in a U.S. federal court in Florida, where FIFA is trying to block UEFA’s request to gather evidence for a planned criminal complaint in Switzerland against FIFA President Gianni Infantino. At the center of the dispute is a now-abandoned investment project known as FIFA Forward Enterprise, or FFE, which would have transferred World Cup commercial rights to a specially created subsidiary. UEFA believes the project was secretive, poorly valued, and improperly developed; FIFA says UEFA is twisting facts to damage Infantino’s reputation and derail his re-election bid. The legal clash is not just a technical argument over corporate structures and Swiss procedure—it is also a high-stakes power struggle that touches on governance, transparency, and the future leadership of the world’s most popular sport. With Infantino expected to seek another term in March, the timing of UEFA’s legal maneuvers has heightened suspicions and deepened already bitter divisions among FIFA’s regional confederations. This week’s filing is the latest exchange in a battle that has been simmering for months, and it reveals just how personal and political the rivalry between FIFA and UEFA has become. For ordinary football fans, the acronyms and legal citations may seem distant, but the underlying question is simple: Who gets to control the vast commercial engine that powers the beautiful game, and can that power be trusted? FIFA’s filing makes clear that it sees UEFA’s legal moves as an attack not just on a business plan, but on the very legitimacy of Infantino’s leadership. UEFA, for its part, has positioned itself as a guardian of good governance, demanding answers about a proposal it says was cooked up behind closed doors. The truth, as always, is likely more complicated than either side’s narrative, but the stakes could hardly be higher for the men and institutions involved.

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To understand the current crisis, it helps to go back to what FFE actually was. According to UEFA’s legal filing, Infantino developed the proposal in secret with a small group of advisers and investors, bypassing FIFA’s normal governance processes and failing to consult FIFA’s Council, regional confederations, or member associations. The idea was to create a subsidiary called FIFA Forward Enterprise, which would hold certain World Cup commercial rights and allow private investors to buy a stake in future revenues. UEFA says the investors were prepared to pay $4.2 billion for a stake in the company, a figure that implied a total valuation of around $20 billion. UEFA argues that this drastically undervalued FIFA’s commercial rights, especially the immensely lucrative World Cup broadcasting and sponsorship deals. It also points out that the valuation was never tested by an open auction or an independent valuer, meaning there was no way to know whether the numbers were fair. In order to pursue these concerns, UEFA asked a U.S. federal court for permission to obtain testimony and documents from two Florida-based FIFA entities: FIFA (AMERICAS), Inc. and FWC2026 US, Inc. This is a legal mechanism known as a Section 1782 application, which allows parties in foreign proceedings to gather evidence in the United States. UEFA’s ultimate goal is to use that evidence in a planned criminal complaint in Switzerland against Infantino, alleging that he violated Swiss law or ethical standards in connection with the FFE proposal. The project was abandoned in July after opposition from several confederations, including UEFA, CONCACAF, and the Asian Football Confederation, but the controversy did not disappear with it. Instead, it fueled broader demands for changes to FIFA’s governance and intensified scrutiny of Infantino’s leadership style. UEFA has insisted that its legal action is not politically motivated, but FIFA sees it differently. From FIFA’s perspective, UEFA is using the courts to reopen a dead project and smear Infantino just as he prepares to face the membership for re-election. The language in FIFA’s response is unusually blunt, accusing UEFA of spreading falsehoods and trying to interfere with the democratic process of choosing FIFA’s president. It is a remarkable moment in the history of football governance, with two organizations that are supposed to work together openly accusing each other of bad faith and manipulation.

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FIFA’s response, filed in the Southern District of Florida, does not pull any punches. It argues that UEFA’s request contains “numerous false or misleading statements” about both the organization and Infantino personally, and it accuses European football’s governing body of seeking to use the legal process to influence the presidential race. One of the most serious allegations from UEFA was that Infantino stood to profit personally from the FFE proposal. FIFA dismisses this outright, saying there is “no basis whatsoever” for such a suggestion. It explains that the FFE plan was subject to approval by both FIFA’s member associations and the FIFA Council, and that FFE would have been overseen by both groups within FIFA. In other words, FIFA argues, the proposal was not some secret scheme to enrich Infantino; it was a structured business initiative that had built-in checks and balances. FIFA also rejects the broader suggestion that Infantino violated any law or ethical principle, calling such claims “categorically without merit.” The filing is not just a legal defense; it is also a political counterattack. FIFA explicitly asks the court to reject what it calls UEFA’s attempt to influence the presidential election, arguing that the timing of the legal applications—filed just before the vote—reveals a coordinated effort to undermine Infantino. UEFA, for its part, declined to comment on FIFA’s latest filing, leaving the charges to hang in the air. But the tone of FIFA’s response suggests that the organization is deeply frustrated, perhaps even angry, at what it sees as a campaign of delegitimization. For Infantino, the stakes are existential: if UEFA’s narrative gains traction, it could reshape the debate before the election and weaken his support among member associations that might otherwise back him. FIFA’s lawyers are clearly aware of this, which is why they are fighting so hard to stop UEFA from obtaining the evidence it wants. The legal battle is therefore not merely about discovery and procedural rules; it is a proxy war for reputation and power. Each side is trying to control the story, knowing that the court of public opinion in football matters just as much as the court of law. In the coming months, the world may learn more about what really happened with FFE, but for now, the official positions are firmly entrenched and fiercely defended.

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One of the most technical yet consequential points in the dispute is the valuation of FIFA Forward Enterprise. UEFA’s legal filing claimed that the investors would have paid $4.2 billion for a stake in the business, valuing FFE at approximately $20 billion. UEFA argued that this was far too low, especially when compared to the enormous sums that FIFA already earns from World Cup rights. It also noted that there was no competitive bidding process and no independent valuation, which UEFA says is a red flag. FIFA’s response, however, turns this argument on its head by accusing UEFA of confusing two different financial concepts. FIFA says UEFA is conflating equity value with enterprise value. According to FIFA, the $20 billion figure referred to the “initial equity valuation,” meaning the value that remains for shareholders after any debts have been paid off. That is not the same as the total “enterprise value,” which represents the entire value of the business, including debt and other obligations. FIFA claims that the enterprise value of FFE was well over $30 billion, and actually more than twice the equity value. Therefore, FIFA argues, the valuation was not a bargain for investors at all—it was far above what UEFA claimed would be fair. To someone unfamiliar with corporate finance, this may seem like hairsplitting, but in the context of the legal case, it is crucial. If FIFA’s numbers are correct, then UEFA’s central accusation—that Infantino and his allies were giving away valuable rights too cheaply—begins to collapse. If UEFA’s numbers are correct, then FIFA has some serious explaining to do. The dispute over valuation also raises broader questions about how FIFA manages its commercial assets. World Cup rights are among the most valuable properties in sports, and any decision about them affects the entire football ecosystem, from wealthy European clubs to small national associations in developing countries. That is why UEFA and other confederations were so upset when they learned about FFE: they felt they were being locked out of a decision that would shape football’s finances for decades. FIFA insists that no final decision was ever made without proper oversight, and that the plan was abandoned anyway, so there was no harm done. But UEFA’s persistence suggests that it believes the mere attempt was dangerous, regardless of the outcome. The valuation fight is therefore not just about arithmetic; it is about trust, accountability, and the way power is exercised at the highest levels of the sport.

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Beyond the legal arguments, the FFE scandal has become a flashpoint for wider concerns about FIFA’s governance. The project was abandoned in July following opposition from confederations that felt excluded from the decision-making process. That frustration did not disappear with the project’s demise; instead, it turned into a loud call for reform. Last week, Infantino wrote to all 211 member associations proposing an independent review of FIFA’s decision-making processes. It was a notable step, perhaps intended to show that he is willing to listen to critics and address the concerns that the FFE controversy exposed. But his critics are not convinced. They point out that the review would be conducted under FIFA’s own authority, which raises questions about how independent it would really be. They also note that Infantino is up for re-election in March, making any reform proposal inherently political. FIFA, however, sees this as part of a pattern of unfair attacks. In its filing, FIFA alleges that UEFA filed its request—and three other similar applications—just before the election, spread “misinformation” about Infantino, and tried to use the courts to influence the vote. FIFA is asking the U.S. court to reject any attempt to swing the election based on what it calls groundless accusations. The timing is undoubtedly suspicious. Legal proceedings take time to prepare, but the public release of UEFA’s application in the middle of an election campaign has clearly created maximum disruption. Whether that was intentional or simply a byproduct of a genuine investigation, it has the same effect: it puts Infantino on the defensive and forces him to spend his political capital defending his integrity rather than promoting his vision for the future. For member associations, many of which depend on FIFA for funding and support, the choice is difficult. They must decide whether they believe Infantino’s denials or UEFA’s accusations, and their decision will determine the outcome of the election. This is not just a legal issue; it is a test of leadership and credibility. FIFA’s response makes clear that it intends to fight not only in the courtroom but also in the corridors of football power, where alliances and loyalties are constantly shifting. The outcome of this battle will shape the governance of world football for years to come, and both sides know it.

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In the end, the dispute between FIFA and UEFA is about more than one abandoned investment project or one presidential election. It is about the fundamental balance of power in global football. FIFA, as the world governing body, claims the authority to represent all 211 member associations, but its European counterparts have always been the wealthiest and most influential. UEFA has often acted as a counterweight to FIFA, pushing for greater transparency and accountability, but its motives are not always pure either. This legal war exposes the messy reality of football governance: institutions that preach cooperation are often locked in bitter rivalries, and decisions that should be made in the interests of the sport are frequently shaped by personal ambition and institutional politics. For fans, the spectacle is both fascinating and depressing. They watch their favorite teams and players on the pitch, but behind the scenes, the people who run the game are engaged in a relentless struggle for control. The FFE case may never be fully resolved in a way that satisfies everyone, but it has already served an important purpose: it has forced the football community to ask uncomfortable questions about how money moves, who gets to approve it, and whether the checks and balances that exist are strong enough to prevent abuse. FIFA’s demand for an independent review of its decision-making is a small concession, but it is not enough to quell the criticism. UEFA, for its part, has shown that it is willing to go to extraordinary lengths to challenge FIFA’s leadership, even if that means taking the battle into foreign courts and making internal disputes public. Whatever happens next, one thing is certain: the relationship between FIFA and UEFA will never be the same. The trust that once existed, however fragile, has been shattered. What remains is a cold, calculated struggle for legitimacy, with the future of football’s leadership hanging in the balance. The task for the sport’s stakeholders, from presidents to players to fans, is to demand better—not just from one side or the other, but from the entire system that allows such conflicts to escalate so dramatically. Until then, the beautiful game will continue to be played far from the field, in boardrooms and courtrooms, where the real champions are decided behind closed doors.

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