Cyabra Launches ‘Insights’ to Combat the Rising Tide of Disinformation
New York, NY – February 5, 2025 – In a world increasingly grappling with the pervasive spread of disinformation, Cyabra, a leading AI-driven disinformation detection platform, has unveiled its latest weapon: Insights. This innovative feature promises to revolutionize how organizations combat false narratives, fake accounts, and AI-generated content by transforming complex social media data into readily understandable, actionable insights within seconds. With experts predicting disinformation as the paramount challenge for both public and private sectors by 2025, and with false news demonstrably spreading 70% faster than factual information, the need for such a tool is more critical than ever.
The proliferation of disinformation, fueled by the rapid pace of AI-generated content – which disseminates six times faster than truth – poses significant risks to businesses and governments, leading to financial losses, reputational damage, and erosion of public trust. Insights directly addresses these challenges by offering a streamlined approach to analyzing Cyabra’s comprehensive data. Through intuitive visuals and an automated Q&A format, Insights responds to users’ most pressing questions, enabling them to quickly identify harmful narratives, pinpoint bot activity, and understand the mechanics of disinformation dissemination. This rapid analysis empowers organizations to take swift action, mitigating potential damage during critical periods such as elections or holiday seasons.
"Time is of the essence when confronting disinformation," emphasizes Dan Brahmy, CEO and co-founder of Cyabra. "Insights effectively transforms vast quantities of data into clear, actionable intelligence, providing our clients with the ability to discern the truth behind the data and respond proactively before any significant harm occurs. It’s akin to having an expert analyst readily available." Insights’ automated disinformation analysis eliminates the need for manual input, automatically identifying bots, fake profiles, and harmful narratives. Clear, actionable visuals, such as heatmaps and charts, make complex data trends and key metrics easily comprehensible, regardless of technical expertise. Furthermore, the user-friendly Q&A format provides immediate answers to critical questions about disinformation scans, guiding users toward informed decision-making.
Yossef Daar, CPO and co-founder of Cyabra, highlights the strategic value of Insights: "Clients often grapple with the question of ‘What’s next?’ when faced with disinformation. Insights eliminates the guesswork from analysis by presenting users with a straightforward, visual representation of where false narratives are spreading, who is behind them, and what factors are driving engagement. This empowers them to respond to digital threats more effectively and efficiently." The efficacy of Insights has been demonstrably proven during beta testing. A Fortune 500 company successfully neutralized reputational damage within minutes of detecting a surge in disinformation targeting its CEO. Similarly, a government agency utilized Insights to identify and disrupt hashtags propagating disinformation campaigns, enabling quicker and more targeted interventions.
Cyabra, a real-time AI-powered platform, specializes in uncovering and analyzing online disinformation and misinformation by detecting fake profiles, harmful narratives, and AI-generated content across social media and digital news channels. The platform serves to protect corporations and governments from a range of threats including reputational damage, election manipulation, and foreign interference. Utilizing proprietary algorithms and natural language processing (NLP) solutions, Cyabra gathers and analyzes publicly available data to provide clear, actionable insights and real-time alerts, informing crucial decision-making processes. Cyabra’s mission is to uncover the full spectrum of online activity, from the positive and negative to the fabricated and deceptive, providing a comprehensive understanding of the digital landscape.
The launch of Insights coincides with Cyabra’s planned business combination with Trailblazer Merger Corporation I (TBMC), a special purpose acquisition company. This merger is expected to further enhance Cyabra’s capabilities and expand its reach in the fight against disinformation. This press release contains forward-looking statements regarding the proposed transaction and Cyabra’s future performance, subject to various risks and uncertainties. Investors are encouraged to thoroughly review the relevant documents filed with the SEC for more information. This press release does not constitute an offer to sell or a solicitation of an offer to buy any securities.